Feasibility Studies

Before you embark on a repositioning effort for an existing hotel, or consider a new hotel development, you need accurate and carefully gathered data to allow you to analyze the market, explore property potential, and develop an effective strategy for success.

Hotel Source, Inc., delivers practical and succinct feasibility studies that are tailored to meet your exact needs. Customize your report by choosing from a range of key reporting elements we provide, including:

  • Inspecting the site location and its surrounding areas.
  • Visiting each hotel that might be in competition with your hotel development.
  • Choosing the most competitive hotel set from Smith Travel Research.
  • Analyzing data provided by Smith Travel Research.
  • Investigating brand possibilities and offering suggestions.
  • Suggesting optimal room count, amenities, retail, food & beverage, and banquet space.
  • Determining how the repositioned or proposed hotel would fit within the existing hotel supply in its market.
  • Identifying potential demand generators.
  • Providing comparable hotel sales data in the market and region.
  • Reporting on any proposed hotel additions in the market.
  • Creating an income and expense pro forma.
  • Suggesting adaptive reuse opportunities
  • Providing joint venture expertise